Who we are
The Reunion Group is a 501(c)(3) nonprofit grounded in a simple belief. Families belong together. Not just during holidays. Not just when something goes wrong. And not just online.
They belong in the same space. On purpose.
We started this work because we saw something fading. Family reunions used to be the moment. A whole weekend of folding chairs, matching shirts, inside jokes, and stories you couldn’t get from Facebook. But over time, the weight of planning got heavy. The elders who held it all down got older. And slowly, the tradition slipped through our hands.
But the need never went away. We still want to show up for each other. We still want our kids to grow up knowing their people. We just needed a better way to do it.
The Reunion Group exists to bring that tradition back—at a scale that works for today’s families. We create full-scale reunion experiences that make it easy for people to reconnect without carrying the stress of planning. Whether it’s behind-the-scenes support or our signature Family Reunion Weekend, we help families do what they’ve always done: show up, love on each other, and make memories that last.
Here’s what we’re about:
• Building Family Reunion Weekend into a national tradition families can count on
• Bringing back togetherness without burning people out
• Making space where every generation feels like they belong
• Taking care of the logistics so families can take care of each other
Because family should never feel optional. It should feel like home.
Our vision
To redefine what family gatherings look like at scale. We’re making space for joy, tradition, and connection that lasts beyond one weekend.
We envision a world where families come together on purpose. Our vision is to build something so meaningful, so rooted, that it becomes a cultural anchor. A time, a place, and a feeling families return to year after year.
Our Mission
To design and deliver large-scale family experiences that make showing up easier, meaningful, and unforgettable.
We create the infrastructure for families to reconnect at a level that feels personal and powerful. Our mission is to protect the tradition of coming together and to reintroduce it in a way that feels fresh, inclusive, and built to last.
Contact us
Thinking about bringing your family? Got questions about how it all works? Just want to talk it through?
We’d love to hear from you.